When a Shower Saves a Flush

By Kate Galbraith
Green Inc., The New York Times

A Brazilian conservation group is urging people to urinate in the shower — to save water from not flushing the toilet.

The group, SOS Mata Atlantica, is running cartoonlike television spots to circulate its idea (as noted in the Freakonomics blog). It says that flushing one less time per day can save more than 1,150 gallons of water over the course of a year.

For those who balk at the notion of letting loose in the shower, another approach — championed by the actress Cameron Diaz, among others — calls for flushing less frequently.

“If it’s yellow leave it mellow; if it’s brown flush it down,” Ms. Diaz told Jay Leno on the “Tonight” show in May. “I believe in that 100 percent.”...see full story.